Who is the Westfield Insider?

After a hectic journey and the help of voters, Westfield now has its own Insider.

Alyce Cowell beat a field of 1,400 contestants and nudged out the other two finalists, Brooke and Samnang, for this plush role that will rake in $100,000 for the year. And one can hardly call it a job - more like being paid for a passion. Lucky lucky girl.