Sport is always great publicity... which is why the big guns are happy to pump big bucks into campaigns, national and international.
Take this AEG campaign for example.
England rugby legends Will Greenwood & Austin Healey lend their speaking talents to AEG's latest campaign aimed apparently at rugby buffs and mums!
The AEG Ultimate Kit & Laundry Package is there for the taking by 50 grassroots rugby teams in the UK.
Not only that, if you enter the competition (open to all clubs and schools in Britain with under-16 teams) to win one of 50 Samurai rugby kit packages and a top-of-the-range AEG washer & dryer, your mob could be in the running to claim the ultimate prize - to train with Martin Johnson's England team! Now, fancy that!
Lots of prizes to be won but the one every family would covet would have to be the all-expenses paid trip for the gang to the five-star ForteVillage in Sardinia!!!
In the meantime, you have a chance to upload a picture of your team looking scruffy and muddy on the pitch to the AEG Grassroots Facebook page!!
Have fun!
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